Cybersecurity Tech Accord

2018

Creating a trustworthy, friendly, and accessible brand that helps demystify cybersecurity. Reflecting the Tech Accord’s mission to unite in building a safer, more secure digital world for all.

  • Branding
  • Editorial
  • Illustration

About the Project

Promoting a safer online world by fostering collaboration among global technology companies.

In the beginning the Cybersecurity Tech Accord needed a trustworthy brand that enabled them to approach stakeholders with confidence, but also maintained an approachable nature for the public. We provided a brand & print collateral for these early stages, and as the project grew we created graphics to implement with their website created in-house.

About the Brand

The Cybersecurity Tech Accord logo blends a shield with their initials symbolizing strength, protection, and unity. The design reflects the Accord’s core pillars – Protecting Users, Opposing Cyberattacks, and Empowering People online.

Core Pillars

We have three lines feeding into the logo to represent the Tech Accords main focus pillars. Protect Users, Oppose Cyberattacks and Empower Users.

T & A

Being one of the first of it’s kind, it was important to strengthen brand recognition through a direct visual link to the organisations name. Balancing symbolism with clarity.

The Shield

Universally recognized as a symbol of protection and defense, the shield immediately conveys safety, security, and resilience. 

Colour Palette

As a predominantly online-focused brand, using bright, digitally native colors really helped it stand out.

The Cybersecurity Tech Accord’s color palette combines depth, vibrancy, and clarity—reflecting a brand that is both authoritative and approachable. The foundation is Sentinel Navy, a deep, trusted base that conveys professionalism and stability. 

Bright, modern accents like Encryption Violet, Protocol Blue, Signal Cyan, and Access Mint bring energy, innovation, and accessibility to the brand. Together, these colors reflect the Accord’s mission: to protect users, oppose cyberattacks, and empower people in a digital-first world. Designed for online use but impactful in real-world applications, the palette strikes the perfect balance between trust, technology, and openness.

Sentinal Navy

Hex #323246
RGB 50/50/70

Encryption Violet

Hex #8778FF
rgb 135/120/255

Protocol Blue

Hex #6478FF
rgb 100/120/255

Signal Cyan

Hex #32E6FF
rgb 50/230/255

Access Mint

Hex #00FFDC
rgb 0/255/220

Glacial Current

Hex #0099ff

rgb 0/153/255

Visual Style

The visual style we created uses an isometric grid to create a structured, modern, and digitally intuitive look. This approach aligns perfectly with the brand’s focus on clarity, transparency, and technical sophistication.

Isometric design allows for layered, detailed illustrations that represent complex cybersecurity systems in a clean and accessible way. It also conveys depth and perspective, reinforcing the Accord’s global, multi-dimensional mission to protect, empower, and collaborate in an evolving online world.